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Sr Marketing Manager - Hematology

Company: TPS Group
Location: San Rafael
Posted on: June 6, 2020

Job Description:

Sr. Marketing Manager - Hematology - Pharmaceutical IndustryLocation: San Rafael, CAPay Rate: DOEStart Date: 6/15/20206 Month Contract Role--(Covering FTE leave of absence)Department:--Hematology MarketingJob Category: Marketing----On behalf of our BioPharma industry client we are seeking a--'Senior--Marketing Manager"--for a 7--month contract assignment that is covering a leave of absence.--We are working with a global pharmaceutical company focused on developing first-in-class and best-in-class therapeutics that provide meaningful advances to patients who live with serious and life-threatening rare genetic diseases.----A Senior Marketing Manager is needed to support the hemophilia gene therapy brand team, focused on HCP strategies and tactics in preparation for a pending approval in August.--The Senior Marketing Consultant is responsible for developing and executing HCP-focused marketing strategy and tactics for North America to support all pre-launch and launch activities. The Senior Marketing Consultant would need to jump in quickly to align to broader marketing team and to understand priorities and drive key tactics forward.----Duties:Work with agency and brand team to develop HCP materials for both pre and post launch environmentAlign with brand team to align on key decisions related to strategy and marketing materialsCoordinate with brand management team to develop and manage HCP digital strategies and online presenceMaintain budget and accountability for specific projects being managed with agency and outside vendorsImplement and monitor KPIs to evaluate effectiveness of marketing initiativesPartner with Field/Sales Training to gather insights/input and deliver high-impact materials.--Coordinate with Operations team to manage weekly Compliance/Legal/Medical reviews for new/updated promotional materials and work with agency to pull through and interpret changesMaintain a working understanding of essential disease- and product-related knowledge for the brandQuantify the scope or impact of the job in terms of revenue, expenses, capital investment, headcount, etc.The Senior Marketing Consultant monitors budget and expenditures for marketing activities for the product.----The PM is responsible for ensuring the brand plan is executed to achieve revenue targets.Skills / Education:Bachelor in Business, Arts or Science, MBA preferred10 years professional experience required5+ years related marketing experience in the biotech/pharmaceutical industry.Product launch experienceExperience with accelerated approval environment (preferred, not required)Industry sales experience beneficial, but not required.Experience in competitive space requiredExcellent project management, attention to detail and executional experience is a must have.Demonstrated ability to work in a team environment. Solid business skills and a good understanding of the US pharmaceutical market.Please submit your resume in Word or PDF version to be considered.

Keywords: TPS Group, San Rafael , Sr Marketing Manager - Hematology, Executive , San Rafael, California

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